How to find creators who mention your competitors

Creators who already talk about a brand like yours are warm leads. Competitor Mentions shows you who they are.

Option 1: Start from Creator discovery

1. Open Discover from the left menu.
2. Under Pick a starting point, click Explore on Find competitor mentions.
3. Enter the brand's handle. For example, gymshark.
4. Click Find creators.

You get a list of creators who mention that brand.

Option 2: Use the Competitor Mentions filter

1. In the Filters panel, scroll to Competitor Mentions.
2. Type the brand handle, like @nike.
3. Click Search.

Tips

• Use the handle, not the brand name. Check it on the brand's social profile first.
• Combine it with Followers and Engagement Rate to find creators in your budget range.
• Turn on Has sponsored posts to focus on creators who already do paid partnerships.

Note: A search that returns results uses one search credit. Your remaining credits show under the search bar.